ref: jOw Mar 15-Mar 19 2006 AFFORDABLE ART FAIR Battersea Park

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Feast your eyes and 'Eat the Paint' at The Affordable Art Fair Spring Collection
15-19 March 2006, Battersea Park, London

The Affordable Art Fair, which returns to Battersea Park in London from 15-19 March 2006, is celebrating the 'art of food' by showcasing visual interpretations of edible treats and sustenance. Inspiration is taken from the vibrant colours and craftsmanship of gourmet cuisine, the kitsch bright packaging of sweets and mass-produced chocolates, as well as the warmth and emotional significance attached to home cooking.

The Affordable Art Fair aims to break down perceived barriers to the art world by providing a relaxed and unstuffy environment so people can confidently explore, learn about, and buy original art for under £3,000. At the Spring Collection, over 120 galleries will exhibit a range of original contemporary paintings, sculpture and prints, many of which will be food inspired.

The Fair is also championing a new edible artistic medium; chocolate paint, with the launch of 'Eat The Paint' at the Fair. 'Eat The Paint' is a delicious fusion of cocoa and creativity that has been masterminded by the talented American artist Mark Alsterlind. With the help of top chocolate chefs, he has pioneered the alchemy of this irresistible substance so art can be digested both physically and emotionally. Visitors to the Fair will be the first to see and taste his work at live performances throughout the Fair.

AAF is a great day out for the whole family - even the dog is welcome! There is a café, a free crèche and complimentary shuttle bus from Sloane Square.
Information: 020 7371 8787
Ticket hotline: 0870 777 2255
Website: www.affordableartfair.com

For further information or images please contact Anna Speight or Mary Price at Focus PR. Tel: 020 7432 9432 Fax 020 7432 9433 Email anna@focuspr.co.uk or mary@focuspr.co.uk